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Samsung Ready to Compete Against Google, Apple and Uber

Samsung Ready to Compete Against Google, Apple and Uber

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Samsung – World’s largest smartphone manufacturer is expanding their product range with the introduction of their patented self-driving cars. Samsung is planning to step into the game and challenge its competitors Google, Uber, and Apple. The new product range will bring the smartphone dominance company to a new battlefield of autonomous vehicles.

The South Korean smartphone company has given the right to test their vehicles on the public roads by the South Korean Ministry of Land, Infrastructure, and Transport. The decision has helped Samsung to become a competitor for leading American companies such as Google, Apple, and Uber, all of which have tested their self-driving vehicles in different parts of the globe. Recently, Apple was given permission to test their long awaited autonomous vehicle in California.

Unlike its competitors, who are using modified Lexus SUVs for their autonomous technology, Samsung has selected Korean utomobile firm Hyundai as their project partner. The car will be equipped with Samsung’s advanced machine learning systems and IoT sensors. Samsung later plans to use the technology on other vehicles, rather than cars. As mentioned by a Samsung spokesperson, “Samsung Electronics plans to develop algorithms, sensors and computer modules that will make a self-driving car that is reliable even in the worst weather conditions.”

While Uber is renowned for its autonomous Volvo cars, and Waymo has self-driving Google cars, it is still a mystery how self-driving technology will be available to the customers. But, recent reports have unveiled that different tech companies are investing their expertise in automobile businesses to develop smart cars. Samsung is one out of twenty companies in South Korea that have tested self-driving vehicles in the streets.

South Korea is the first country in the world that is keen to embrace this technology and offer a favorable environment for new automotive technologies. The country also reduced the number of mandatory passengers to ensure safety and security of the cars. The cars should be able to operate on their own without any human assistance. The cars will include steering wheels and pedals, in the case of any emergency.

Soon, the self-driving technology will be rolling on the streets, the participant of many leading IT companies. With their sophisticated technology, Samsung might be one of the leading sources to empower this technology. But, till now we don’t have a single clue about when this technology will be ready for the consumers.